Self-Consciousness Scale)와 대중적인 자기의식척도(PublicSelf-Consciousness Scale) 그리고 사회적인 불안척도(Social Anxiety Scale) 등 세 개의 하위 척도로 이루어져 있다. 개인적 자기의식척도는 개인이 자신에게 주의의 초점을 맞추는 정도를 재는 것이다. 이 척도에서 높은 점수를 얻는 사람들은 자신의 사고, 감정,
The boy looks up, confused and frightened, concerned to see his mother crying in public. She looks at him tenderly.
Her brow furrows. She stops crying. She stares just above his eyes.
Somethings happening: she looks with wonder at the top of his head... his eyes roll upward, trying to see - its a crown!
He raises his hands. He touches it.
A beam of light illuminates the crown, casting its glow
public ones. Here everyone had their own. Marvellous.
There was the one at the Butlins holiday camp where he had
enjoyed his last legitimate employment -- as driver of a tour
bus. And there was the one at Crystal Palace he had gone to
once or twice when he was younger. He was most familiar,
though, with the Chelsea Baths as he had lived for some time
in a flat nearby in what he now thought of as
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ROMAN HOLIDAY
(A newsreel begins:)
--PARAMOUNT NEWS--
NEWS FLASH
(A commentator describes the newsreel showing Princess Ann at several ceremonies in various European locations.)
NEWSREEL
Paramount News brings you a special coverage of Princess Anns visit to London, the first stop on her much publicised goodwill
Waiting for Godot
: Waiting for Salvation
: hope of finding the reality for their
existence as well as meanings of their
lives.
> Two thieves : Saved thief, Damned thief
> The boy and his brother :
- the boy with goats : treated with kindness
- His brother with sheep : being beaten
> Lucky’s monologue
Given the existence as uttered forth in the public…of a personal
Discovered" by the poet Henry Vaughan (Olor Iscanus)
Used "Orinda" as a pen-name
Wrote poetry principally to Mary Aubrey, her "Rosania“
After Mary's marriage Katharine's chief poetic "correspondent" became Anne Owen, or "Lucasia"
Poems by the Incomparable Mrs. K.P. (1664), which was withdrawn a few days after publication
Cotterell's "authorized" edition of the Poems appeared in
self-conscious businessmen to meet the social needs.
② Assessment of leisure markets
- They are sensitive about price because they have to pay own money.
- Leisure travel with the family, unlike the commercial market, instead of scheduling and dispatch tends to emphasize the safety and friendliness.
- Demand appears to be concentrated (In other words, you need the appropriate demand manage
self-consciousness), 과잉경계(overvigilance), 터널 시야(tunnel vision), 주의배분 곤란
- 자동적 사고 : ‘지난번처럼 이번에도 노래를 부르다가 실수할 것 같애’, ‘내가 이렇게 실수한 것이 알려져서 크게 망신을 당할 거야’ 등
- 인지적 오류 : 과잉일반화(overgeneralization), 파국화(catastrophizing), 선택적 추상화(se
■ 동기연구(Motivational research)
1950년대, 동기연구 접근들은 제품과 광고의 의미를 더 깊이 이해하기 위해 Freud의 개념을 차용.
동기연구는 개별 소비자들과의 심층면접에 의존함.
- 동기연구는 기본적으로 사람들은 사회적으로 수용될 수 없는 자신의 욕구들을 수용될 수 있는 배출구로